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	<title>Comments on: Op/Ed: Let&#8217;s play a game of make believe</title>
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	<link>http://alphavilleherald.com/2006/11/oped_lets_play_.html</link>
	<description>Always Fairly Unbalanced</description>
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		<title>By: Eloise</title>
		<link>http://alphavilleherald.com/2006/11/oped_lets_play_.html/comment-page-1#comment-40355</link>
		<dc:creator>Eloise</dc:creator>
		<pubDate>Thu, 30 Nov 2006 15:44:39 +0000</pubDate>
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		<description>Whilst considering lost revenue through texture uploading, consider that a lot of the textures uploaded are for clothes and skins. HTML on a prim won&#039;t affect that.

Also consider that at least some of the methods mentioned for html on a prim are replacing a texture with a URL feed, much like video streaming currently works. Other methods may actually be implemented of course, but if that is the case you&#039;re only replacing one texture (so good bye plywood) with one other texture, whatever it may be.

I rather suspect that 10L isn&#039;t designed to cover the costs. The current business plan more or less relies on premium members and tier in combination income from Supply Linden selling on Lindex.

The ecconomic stats page http://secondlife.com/whatis/economy_stats.php show in October total uploads (textures, anims and sounds) L$8.4M, Nov to date L$8.7M. Stipends 96.1 and 90.7 Million respectively. Supply Linden sales 49.7 and 72.8 Million respectively. At L$272 to US$1 that&#039;s about US$182,000 and US$268,000 in Lindex income, and rather less than US$10,000 for total uploads if they&#039;re all replaced by LindeX sales.

Which do you think they&#039;re more interested in?
</description>
		<content:encoded><![CDATA[<p>Whilst considering lost revenue through texture uploading, consider that a lot of the textures uploaded are for clothes and skins. HTML on a prim won&#8217;t affect that.</p>
<p>Also consider that at least some of the methods mentioned for html on a prim are replacing a texture with a URL feed, much like video streaming currently works. Other methods may actually be implemented of course, but if that is the case you&#8217;re only replacing one texture (so good bye plywood) with one other texture, whatever it may be.</p>
<p>I rather suspect that 10L isn&#8217;t designed to cover the costs. The current business plan more or less relies on premium members and tier in combination income from Supply Linden selling on Lindex.</p>
<p>The ecconomic stats page <a href="http://secondlife.com/whatis/economy_stats.php" rel="nofollow">http://secondlife.com/whatis/economy_stats.php</a> show in October total uploads (textures, anims and sounds) L$8.4M, Nov to date L$8.7M. Stipends 96.1 and 90.7 Million respectively. Supply Linden sales 49.7 and 72.8 Million respectively. At L$272 to US$1 that&#8217;s about US$182,000 and US$268,000 in Lindex income, and rather less than US$10,000 for total uploads if they&#8217;re all replaced by LindeX sales.</p>
<p>Which do you think they&#8217;re more interested in?</p>
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		<title>By: urizenus</title>
		<link>http://alphavilleherald.com/2006/11/oped_lets_play_.html/comment-page-1#comment-40354</link>
		<dc:creator>urizenus</dc:creator>
		<pubDate>Wed, 29 Nov 2006 15:46:09 +0000</pubDate>
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		<description>I was wondering that myself.  4 cents per texture upload doesn&#039;t seem like a lot of revenue, but I couldn&#039;t begin to guess how many textures are uploaded every day.

On the other hand, a *lot* of those textures are stolen intellectual property, so if I were a platform owner I would jump at the html solution just to stay out of DMCA tangles.
</description>
		<content:encoded><![CDATA[<p>I was wondering that myself.  4 cents per texture upload doesn&#8217;t seem like a lot of revenue, but I couldn&#8217;t begin to guess how many textures are uploaded every day.</p>
<p>On the other hand, a *lot* of those textures are stolen intellectual property, so if I were a platform owner I would jump at the html solution just to stay out of DMCA tangles.</p>
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		<title>By: Trevor F. Smith</title>
		<link>http://alphavilleherald.com/2006/11/oped_lets_play_.html/comment-page-1#comment-40353</link>
		<dc:creator>Trevor F. Smith</dc:creator>
		<pubDate>Wed, 29 Nov 2006 15:32:29 +0000</pubDate>
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		<description>It never occurred to me that HTML on a prim would decrease LL&#039;s revenue, but I suppose it could be used that way.  On the other hand, since the SL clients would be downloading images from third party web servers it would reduce Linden Lab&#039;s server load and bandwidth fees.  I wonder if 10L is enough to cover those costs as it is.
</description>
		<content:encoded><![CDATA[<p>It never occurred to me that HTML on a prim would decrease LL&#8217;s revenue, but I suppose it could be used that way.  On the other hand, since the SL clients would be downloading images from third party web servers it would reduce Linden Lab&#8217;s server load and bandwidth fees.  I wonder if 10L is enough to cover those costs as it is.</p>
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		<title>By: Electro Spark</title>
		<link>http://alphavilleherald.com/2006/11/oped_lets_play_.html/comment-page-1#comment-40352</link>
		<dc:creator>Electro Spark</dc:creator>
		<pubDate>Wed, 29 Nov 2006 11:02:04 +0000</pubDate>
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		<description>At the end of the day, it all comes down to money.

(Virtually) nothing is impossible, but some things are more costly than others.

With most of your points, and the reasons why they have not been addressed in Second Life is probably down to the fact that either it would break the current 1st World financial model, through either loss of revenue directly from subscribers, or from &quot;significant&quot; investors pulling the plug.

I&#039;d love HTML on a prim... but if that involves bringing textures in as well, thats a lot of lost revenue.

External investment is another thing which will also drive what features are seen next.

While its fine to have an altruistic view of what the perfect Second Life would be like, the servers, bandwidth, and salaries in the 1st World still need paying. And innovation. And innovation costs money. Lots of money.

If Linden Labs were already so minted that they could build a Second Life for free, and host it, you really have to ask yourself why would they? At least at the moment it is a fairly innocent innovation. The good old capitalist desire to make more money. Not greed. The money made is used in part to pay for additional hardware, staff, bandwidth, R&amp;D, etc... Sure, the Lindens will make money too, but its their idea. They deserve it.
</description>
		<content:encoded><![CDATA[<p>At the end of the day, it all comes down to money.</p>
<p>(Virtually) nothing is impossible, but some things are more costly than others.</p>
<p>With most of your points, and the reasons why they have not been addressed in Second Life is probably down to the fact that either it would break the current 1st World financial model, through either loss of revenue directly from subscribers, or from &#8220;significant&#8221; investors pulling the plug.</p>
<p>I&#8217;d love HTML on a prim&#8230; but if that involves bringing textures in as well, thats a lot of lost revenue.</p>
<p>External investment is another thing which will also drive what features are seen next.</p>
<p>While its fine to have an altruistic view of what the perfect Second Life would be like, the servers, bandwidth, and salaries in the 1st World still need paying. And innovation. And innovation costs money. Lots of money.</p>
<p>If Linden Labs were already so minted that they could build a Second Life for free, and host it, you really have to ask yourself why would they? At least at the moment it is a fairly innocent innovation. The good old capitalist desire to make more money. Not greed. The money made is used in part to pay for additional hardware, staff, bandwidth, R&#038;D, etc&#8230; Sure, the Lindens will make money too, but its their idea. They deserve it.</p>
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		<title>By: Sativa Prototype</title>
		<link>http://alphavilleherald.com/2006/11/oped_lets_play_.html/comment-page-1#comment-40351</link>
		<dc:creator>Sativa Prototype</dc:creator>
		<pubDate>Mon, 27 Nov 2006 21:20:19 +0000</pubDate>
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		<description>I eagerly await the next thing down the pipe. Hurry up, somebody get cracking!
</description>
		<content:encoded><![CDATA[<p>I eagerly await the next thing down the pipe. Hurry up, somebody get cracking!</p>
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		<title>By: Urizenus Sklar</title>
		<link>http://alphavilleherald.com/2006/11/oped_lets_play_.html/comment-page-1#comment-40350</link>
		<dc:creator>Urizenus Sklar</dc:creator>
		<pubDate>Mon, 27 Nov 2006 17:50:11 +0000</pubDate>
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		<description>All I can say is God bless you and good luck, Trevor.

I have to say though that two years ago I gave a talk at State of Play, arguing that open source platforms like Croquet and Muppets was going to replace Second Life, and Cory Ondrejka told me I was full of it, and as much as it pains me to say it, so far he is right.  One problem is those open source platforms are developing too slowly.  Few people are working on them and in at least one case I know of a key person was hired off the project by Linden Lab.

The other problem is that the key to success is having a critical mass of users.  People in social networks will tolerate crappy tools for an awful long time before they abandon a platform.  social platforms are just too sticky.  People are still in TSO, after all.  I think the Lindens figured out it was better to be first and shitty than late and good.
</description>
		<content:encoded><![CDATA[<p>All I can say is God bless you and good luck, Trevor.</p>
<p>I have to say though that two years ago I gave a talk at State of Play, arguing that open source platforms like Croquet and Muppets was going to replace Second Life, and Cory Ondrejka told me I was full of it, and as much as it pains me to say it, so far he is right.  One problem is those open source platforms are developing too slowly.  Few people are working on them and in at least one case I know of a key person was hired off the project by Linden Lab.</p>
<p>The other problem is that the key to success is having a critical mass of users.  People in social networks will tolerate crappy tools for an awful long time before they abandon a platform.  social platforms are just too sticky.  People are still in TSO, after all.  I think the Lindens figured out it was better to be first and shitty than late and good.</p>
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		<title>By: Bruno Ziskey</title>
		<link>http://alphavilleherald.com/2006/11/oped_lets_play_.html/comment-page-1#comment-40349</link>
		<dc:creator>Bruno Ziskey</dc:creator>
		<pubDate>Mon, 27 Nov 2006 16:17:08 +0000</pubDate>
		<guid isPermaLink="false">http://localhost/wp_2/?p=1732#comment-40349</guid>
		<description>We definitely need a strong competitor for SL. Think about it, if people switch to the other guys version of SL, whats Linden Labs going to do? Not sit on their asses, I can tell you that. The life blood of companies is capitalism, and that entails a healthy dose of competition, which makes the competitors act like the US and USSR in the Cold War: try to outdo each other. Linden Labs may update SL in a much better, more effcient way, find better ways to create less lag *cough stop allowing free accounts cough cough*, fight griefers better, ANYTHING so long as it keeps the competition from getting SL&#039;s customers. There.com doesnt even come CLOSE to matching the abilities of SL, but if there was a competent, easy-to-use program equal to SL, and had everything SL didn&#039;t, I would instantly sign up for it, even pay for it if I had to (*a gasp escapes from the free account people.* Is Bruno serious? PAY to play an online game where you need money anyway to do anything worthwhile?) Sure, call me crazy, but thats capitalism, and it works. Kinda wish that Star Wars program had been completed, though. *sighs*
</description>
		<content:encoded><![CDATA[<p>We definitely need a strong competitor for SL. Think about it, if people switch to the other guys version of SL, whats Linden Labs going to do? Not sit on their asses, I can tell you that. The life blood of companies is capitalism, and that entails a healthy dose of competition, which makes the competitors act like the US and USSR in the Cold War: try to outdo each other. Linden Labs may update SL in a much better, more effcient way, find better ways to create less lag *cough stop allowing free accounts cough cough*, fight griefers better, ANYTHING so long as it keeps the competition from getting SL&#8217;s customers. There.com doesnt even come CLOSE to matching the abilities of SL, but if there was a competent, easy-to-use program equal to SL, and had everything SL didn&#8217;t, I would instantly sign up for it, even pay for it if I had to (*a gasp escapes from the free account people.* Is Bruno serious? PAY to play an online game where you need money anyway to do anything worthwhile?) Sure, call me crazy, but thats capitalism, and it works. Kinda wish that Star Wars program had been completed, though. *sighs*</p>
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		<title>By: Jonas</title>
		<link>http://alphavilleherald.com/2006/11/oped_lets_play_.html/comment-page-1#comment-40348</link>
		<dc:creator>Jonas</dc:creator>
		<pubDate>Mon, 27 Nov 2006 16:00:59 +0000</pubDate>
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		<description>Lots of great questions, and I agree that the time is ripe for a competitor to step up.  With the availability of tools like OpenCroquet and Multiverse, the cost may not be so prohibitive anymore.    Maybe one could analyze what the key aspects of SL are that contribute to its success?  Is there some point between There.com and Second Life that has sufficient functionality to attract the users, but is sufficiently constrained to minimize lag and have improved graphics? Perhaps PhotoSynth (http://labs.live.com/photosynth/) or 3B ( http://www.3b.net ) are the early stirrings of the SL killer?  How hard would it be to turn Google Earth or MS Virtual Earth into multi-user environments?
</description>
		<content:encoded><![CDATA[<p>Lots of great questions, and I agree that the time is ripe for a competitor to step up.  With the availability of tools like OpenCroquet and Multiverse, the cost may not be so prohibitive anymore.    Maybe one could analyze what the key aspects of SL are that contribute to its success?  Is there some point between There.com and Second Life that has sufficient functionality to attract the users, but is sufficiently constrained to minimize lag and have improved graphics? Perhaps PhotoSynth (<a href="http://labs.live.com/photosynth/" rel="nofollow">http://labs.live.com/photosynth/</a>) or 3B ( <a href="http://www.3b.net" rel="nofollow">http://www.3b.net</a> ) are the early stirrings of the SL killer?  How hard would it be to turn Google Earth or MS Virtual Earth into multi-user environments?</p>
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		<title>By: Trevor F. Smith</title>
		<link>http://alphavilleherald.com/2006/11/oped_lets_play_.html/comment-page-1#comment-40347</link>
		<dc:creator>Trevor F. Smith</dc:creator>
		<pubDate>Mon, 27 Nov 2006 15:21:10 +0000</pubDate>
		<guid isPermaLink="false">http://localhost/wp_2/?p=1732#comment-40347</guid>
		<description>Oh, how I like this post.  As someone who is working towards something which is regularly compared to Second Life (shameless plug: &lt;a href=&quot;http://ogoglio.com/&quot; rel=&quot;nofollow&quot;&gt;http://ogoglio.com/&lt;/a&gt;) I participate in the SL culture and watch the news carefully, considering the exact questions you address.

I could talk about each point you make, but this is a blog comment so instead I&#039;ll just say that Second Life cannot mature beyond its current form to be the metaverse as the Lindens originally conceived without a hard left turn towards opening the platform and supporting diversification of culture.

Imagine a world with only one ISP and only one web hosting company.

As good as your requirements are, there are dozens of equally important requirements for others&#039; needs and the only way to prioritize and address them is to figure out how third parties can build their own sims and join the grid without being capable of crashing the world.

What we have right now is a company town, and what we need is a network of global cities.
</description>
		<content:encoded><![CDATA[<p>Oh, how I like this post.  As someone who is working towards something which is regularly compared to Second Life (shameless plug: <a href="http://ogoglio.com/" rel="nofollow">http://ogoglio.com/</a>) I participate in the SL culture and watch the news carefully, considering the exact questions you address.</p>
<p>I could talk about each point you make, but this is a blog comment so instead I&#8217;ll just say that Second Life cannot mature beyond its current form to be the metaverse as the Lindens originally conceived without a hard left turn towards opening the platform and supporting diversification of culture.</p>
<p>Imagine a world with only one ISP and only one web hosting company.</p>
<p>As good as your requirements are, there are dozens of equally important requirements for others&#8217; needs and the only way to prioritize and address them is to figure out how third parties can build their own sims and join the grid without being capable of crashing the world.</p>
<p>What we have right now is a company town, and what we need is a network of global cities.</p>
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