Let’s see, our producers ARE SL movie directors (in fact that’s how we met, they were looking for machinima scripting and automation) They run a soon to be opened property called TV Poker LLC to do machinima from (they might be branching out too – I really don’t know much about that side of their business)

As far as rotating buildings after they’re rezzed… the rotation parameter passed into llRezObject is currently ignored by SL, so that’s the only way to do it (you can “fake” it by turning everything full alpha and then fading / rezzing it in – but that’s just lag-producing trickery if you ask me)

I’m very happy with the rez time. There’s a safety factor of 3 in it as well; we could do it in a third of the time, but under high lag conditions it would break down.

As far as everywhere being cookie cutter… there were over 1000 new sims created in April of 2007. We won’t be selling 100 of these a month. We’ll be very happy to sell 10 a month and even that might be reaching – that would be a 1% market penetration… the chances of running into two sims built with the same mods is going to be pretty low, especially as my partner Flix has indicated we are planning to release more mods in the future (if you go to the demo sim you’ll see several samples for future directions we are considering)

We do offer lots of customization options (if you look in the video, it’s liberally sprinkled with “your logo here” etc type stuff everywhere)

Club lag – look its unavoidable. I hate it as much as the next guy. I think we found a very happy medium between visual niceness and overall effect on the client. Keep in mind that most of what is interpreted as lag in a club environment comes not from the club, but from all the AVs and their attachments. In a crowded club, the attachment prim count can easily triple or quadruple the club’s prim count (how many of you have 20 prim hair? How many of your guests are likely to have 100+ flexi prim hair?).

Running a club – for whoever said that’s an ego stroking waste of money, I run a club in SL and I firmly believe I could not turn a profit without the business that club brings me and my wife. The important thing is to do it right and plan where you’re going to get the money to keep it running ahead of time; don’t just open a club throw a couple vendor spots up and act like you’ve done a good day’s work…

Mr. Anonymous Coward who posted about combinations – I’m kind of with you when I hear a figure like 4,000,000; you have to count in, how many of those are indistinguishable from others (sure a whopper with double cheese, ketchup, onions, pickles and lettuce is technically different from one with double cheese, ketchup, onions, double pickles and lettuce but should that really be counted as a unique combination?) – however the math is probably solid; what you don’t see in the video is that each mod can be rotated relative to the others when planning your city layout.

And finally, to all the naysayers saying they like to build. That’s great; good for you. This product is for the businessman who likes to make money, and doesn’t care about building (or for sim managers that would rather focus on other areas of their sim, like RPG story development and building, rather than basic building) Look at it this way, you’re either a brick and mortar that’s heard this second life thing is great for business, or you’re a startup with an idea to get off the ground; either way, you probably want to get your location up and running in a short time frame with minimum hassle – those enterprises are our target market.

The guy should be an SL movie director!!!

Hahahahahahahaha, cute.
Maybe you should try meeting them first before you think about that.

I don’t think anyone is looking forward to be common all over the place, no matter how many mods you add in.

Sure… but how many prefabs? doing square root of 4 millions is 2,000… in the video didn’t show 2,000 prefabs…. more like around 20 or 10. It’s just another crap excuse to sell.

Poor work effort to help people be lazy and common? wtf.