Archive for 'Business'
Drilling for Dollars: Supply Linden Makes First Million
The ANWR Prim Rig at the heart of the Second Life economy. By Dow Jonas, Virtual Economy Desk Argggh my head! I had started in on the Stoli (chased occasionally with the Ararat–hard to get in these parts!) about 10 days ago on Western Christmas, knowing out here, I could party my way from Hanukkah [...]
Full StoryAvaTard Launches! Features Hard-Hitting Commentary from Catherine Linden
Readers shocked to learn SL has 2 Million Residents. Newbie places box on head! I have to admit that this reporter was cynical when he first heard of the launch of a new tabloid within Second Life, this one to be called “AvaTard.” But boy was I wrong! If there was any doubt about what [...]
Full StoryCookie-Cutter Corporate Sims – But No First Land for Residents?
by Pixeleen Mistral, National Affairs desk New Second Life residents are enticed to upgrade their accounts to “premium” status with the promise that paying for a premium account allows purchase of virtual land. But in the official Linden answers forum, complaints about the difficulty finding discounted “first land” are rising as residents remind LL that [...]
Full StoryElemental Viral Marketing in the Metaverse
Maker claims 1000 Elemental vehicles distributed in 36 hours Can established vehicle makers respond to viral vehicle marketing? by Pixeleen Mistral, National Affairs deskOne of eight forms in the Element Multiform Vehicle I was hanging around Sunset Beach when GuardianAngel Falken dropped by with a vehicle that “some cool nice dude” gave him – the [...]
Full StoryAvaStar Rising Falling: Dec. 21 Launch for SL’s “First” Tabloid
by Walker Spaight So sedate and august a publication is the Second Life Herald that we’d normally take no notice of the smutty mutterings of the salacious classes — but this is just too much. Attentive readers will recall the recent accouncement that German publishing company Axel Springer would launch what the Guardian idiotically called [...]
Full StoryIBM’s Islands – Circuit City Partnership?
by Pixeleen Mistral, National Affairs desk IBM Circuit City prototype IBM is expected to open it’s 12 island mini-continent in Second Life to the public in the next few days, apparently as part of the computer services giant’s initiatives in the 3D metaverse. The Herald managed to slip quietly onto the islands for a quick [...]
Full StoryHave you finished your homework?
*sigh*, we do our best with these marketing and PR experts. We take them by the hand, show them the ropes, remove the sharp objects from their tiny hands, but we can’t watch *all* of them. There are so many these days. People who put up a shingle and say “I’m a freaking expert on [...]
Full StoryRik Riel Trolls – Unwary New Media Expert Bites
Viral marketing experts may not be immune to viral blogging by Pixeleen Mistral, National Affairs desk When Rik Riel cast a bogus blog entry into the metaverse blog-o-sphere last night claiming the Internet naming authority ICANN would be regulating names and addresses within virtual worlds – was he hoping to catch a marketing/new media expert? [...]
Full StoryWhat is the True Growth of Second Life?
By Prokofy Neva, Virtual Estate Desk The real numbers of Second Life’s growth are constantly presented, corrected, misrepresented, and hotly debated. That’s because there are different factions and interest groups that have different things they want to achieve by reflecting the numbers. For some, growth of land ownership is significant; for others it is greatly [...]
Full StoryCrayonista States the Obvious: The Herald Message is Viral!
So picture this. I’m on the Herald Yacht steaming through the Bosphorus on my way from the Sea of Marmara to the Black Sea. The sun is rising and I am enjoying a delicious breakfast of iced turtle eggs and white melon with Turkish feta cheese sprinkled with Russian Osetra cavia. Delicious! Naturally, I am [...]
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