Archive for 'Virtual Products, Services and Reviews'

Interview with Ogoglio’s Trevor Smith

A mid-November look at some Ogoglio features. Through the years, the Herald has discussed various open source alternatives to Second Life, including Open Croquet and MUPPETS, but we haven’t yet looked at Ogoglio. In this interview, we talk to Ogoglio creator Trevor Smith, who explains how Ogoglio is a fundamentally different project from those that [...]

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AvaTard Launches! Features Hard-Hitting Commentary from Catherine Linden

Readers shocked to learn SL has 2 Million Residents. Newbie places box on head! I have to admit that this reporter was cynical when he first heard of the launch of a new tabloid within Second Life, this one to be called “AvaTard.” But boy was I wrong! If there was any doubt about what [...]

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Cookie-Cutter Corporate Sims – But No First Land for Residents?

by Pixeleen Mistral, National Affairs desk New Second Life residents are enticed to upgrade their accounts to “premium” status with the promise that paying for a premium account allows purchase of virtual land. But in the official Linden answers forum, complaints about the difficulty finding discounted “first land” are rising as residents remind LL that [...]

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Elemental Viral Marketing in the Metaverse

Maker claims 1000 Elemental vehicles distributed in 36 hours Can established vehicle makers respond to viral vehicle marketing? by Pixeleen Mistral, National Affairs deskOne of eight forms in the Element Multiform Vehicle I was hanging around Sunset Beach when GuardianAngel Falken dropped by with a vehicle that “some cool nice dude” gave him – the [...]

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AvaStar Rising Falling: Dec. 21 Launch for SL’s “First” Tabloid

by Walker Spaight So sedate and august a publication is the Second Life Herald that we’d normally take no notice of the smutty mutterings of the salacious classes — but this is just too much. Attentive readers will recall the recent accouncement that German publishing company Axel Springer would launch what the Guardian idiotically called [...]

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IBM’s Islands – Circuit City Partnership?

by Pixeleen Mistral, National Affairs desk IBM Circuit City prototype IBM is expected to open it’s 12 island mini-continent in Second Life to the public in the next few days, apparently as part of the computer services giant’s initiatives in the 3D metaverse. The Herald managed to slip quietly onto the islands for a quick [...]

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Have you finished your homework?

*sigh*, we do our best with these marketing and PR experts. We take them by the hand, show them the ropes, remove the sharp objects from their tiny hands, but we can’t watch *all* of them. There are so many these days. People who put up a shingle and say “I’m a freaking expert on [...]

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Rik Riel Trolls – Unwary New Media Expert Bites

Viral marketing experts may not be immune to viral blogging by Pixeleen Mistral, National Affairs desk When Rik Riel cast a bogus blog entry into the metaverse blog-o-sphere last night claiming the Internet naming authority ICANN would be regulating names and addresses within virtual worlds – was he hoping to catch a marketing/new media expert? [...]

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Here Come the Virtual Tourists!

Canadian newspaper The Hamilton Spectator has a nice article about Synthravels – the virtual world vacation/tour company run by our friend Mario Gerosa (Frank Koolhaus in SL) and others. Some of you will know Mario as Editor of Mondi Virtuali (he’s also Editor in Chief of Architectural Digest, Italia). There is also some egg-headed pontification [...]

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Duran Duran – Where Art Thou?

concerned Duran Duran fans wonder if the show will go on by Pixeleen Mistral, National Affairs desk Three and a half months ago – on August 9th – CNet reported the 80s pop group Duran Duran had discovered Second Life and was planning an “exclusive private island” and events – including a concert – in [...]

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